Pressto Brand internationally awarded
For third year in a row, Pressto has been awarded with the Superbrands prize as recognition of its positioning in the Mexican market.
Pressto Mexico has been awarded for third year in a row ( 2015-2016-2017) with the certification seal of Superbrand, independent consultant with presence in more than 80 different countries, that its on charge of identify, evaluate and recognize the most prestigious brand in each market.
This award has been granted by the Mexican Brand council, formed by recognized persons from marketing, communication and advertising, and that recognize the status of “Superbrand” based in the following criteria: Leadership, time in the market, positive reception, customer loyalty and brand acceptance.
Pressto is the only Brand in laundry and dry cleaning with this award in Mexico, and its even more special as in 2017 the Brand celebrates its 20 years in the Aztec country. “Our compromise among our customers is to keep evolving day after day with the best technology and the best services in order to make their life easier.” Is commented from Pressto headquarters in México.
Today, Pressto has 98 stores in Mexico with different types of business model in laundry and dry cleaning (Pressto, Pressto Jr, Wet Pressto, Pressmatic) that adapt to the different trends and investment needs of its franchisees. The brand is decided to establish the Pressto Plus model in the market that has already proved its potential and success in Spain, where 3 stores were located in strategic places in Madrid.