Pressto brand continues to grow in Malaysia
The company has just opened two new franchise stores reaching to 20 the number of dry cleaning and laundry stores.
As part of an expansion plan that includes the entry into carefully selected locations, Pressto has opened two more new stores within the federal territory of Kuala Lumpur.
The first of the stores is located in Sungai Besi, one of the main arteries that connect the outskirt with Kuala Lumpur. It is a residential area where “a great appreciation of the brand will be achieved”, it is stated from Malaysia. This location offers, beside dry cleaning and laundry, home pick-up and delivery as well as Press Toke, garment alterations and repairs.
Pressto store number 20 in Malaysia is located in the important shopping center KL Citywalk, which is placed in a residential and commercial area aiming to service many of the offices that are based in the City Center.
Both new shops belong to Master Franchisee, Pressto opened its first shop in Malaysia in 2006 with a Master Franchising agreement with KVC group, which thus became the business group responsible for the expansion of the brand in Malaysia and Singapore. For this year, at least two new openings are planned.
Pressto has positioned its brand into the Malaysian market by offering a fast and quality service, with the introduction of, for instance, new cleaning methods for Shoes, bags and accessories (Pressto Bags & Shoes) or home delivery service, where customers can choose when and where their clothes are picked-up and delivered and finishing for those garments. These features have made the brand the reference brand in Malaysia in the dry cleaning and laundry sector.